tag:blogger.com,1999:blog-10326675.post801636226356527645..comments2024-02-15T03:32:25.686-05:00Comments on Preludium, Anglican and Episcopal futures: About the Ad in USA TodayMark Harrishttp://www.blogger.com/profile/06871096746243771489noreply@blogger.comBlogger15125tag:blogger.com,1999:blog-10326675.post-27348674242125437972010-01-19T04:57:42.786-05:002010-01-19T04:57:42.786-05:00. The best place for freelance projects is freelan.... The best place for freelance projects is freelancing sites. Freelancing sites are the best option for part time home based business and freelance jobs. There are many types of work available at freelancing sites<br /><br /> www.onlineuniversalwork.comAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-10326675.post-62815748128892274262010-01-08T18:47:37.565-05:002010-01-08T18:47:37.565-05:00love to see this discussion! It’s great to see you...love to see this discussion! It’s great to see you all working through the issues and also, it’s great to see recommendations for testing. In the end, it’s what your actual users do and prefer that should be your biggest driver in making these decision.<br /><br />Great article and disucssion!<br /><br /> <a href="%E2%80%9D//www.onlineuniversalwork.com%E2%80%9D" rel="nofollow"> online advertising </a>Unknownhttps://www.blogger.com/profile/11884110051900786741noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-44155648618477240132009-11-24T16:48:26.719-05:002009-11-24T16:48:26.719-05:00Seamus, Exactly. "He had his doubts, why can&...Seamus, Exactly. "He had his doubts, why can't you?" (Christ on his knees in Gethsemane) "What do women wear in the Episcopal Church today?" (It had a very large graphic of a stole and a clerical collar if I remember correctly.) These ads reached out and grabbed the person viewing them. They were very simple and very effective. We had posters of them lining the walls leading into our Parish Hall.BooCathttps://www.blogger.com/profile/01193638351756858614noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-58891782065467269862009-11-24T02:42:24.860-05:002009-11-24T02:42:24.860-05:00I will always remember the first ad campaigns,,, w...I will always remember the first ad campaigns,,, which stated "He came to take away your sins not your mind" and "There's a difference between being baptized and brainwashed"<br /> From these ads I came to know not a church of the elite and elitists as it is so often disparaged but a church of critical thinking adulthood (now if only the adults would show up, we'd really have something.)seamusnoreply@blogger.comtag:blogger.com,1999:blog-10326675.post-70109131802743847152009-11-23T00:25:00.429-05:002009-11-23T00:25:00.429-05:00it is not an ad it is a thesis and boring - who ca...it is not an ad it is a thesis and boring - who cares about all those things when looking for a church -- sounds mostly defensive not open and welcoming.<br />and where is the room for transgender people?Annhttps://www.blogger.com/profile/07287169546184325690noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-74109970716196833832009-11-22T19:53:23.504-05:002009-11-22T19:53:23.504-05:00Why are they wasting our money on print media? Wh...Why are they wasting our money on print media? Who reads newspapers today? Not the people Jesus tells us to bring in. A newspaper ad will never "reach the unreached." All it does is make us feel good for going through the motions. Why wasn't this money spent on internet/online advertising? More people could have been reached for less money? Why wasn't this money used to buy Mandarin and Spanish ads? If we think newspaper ads will grow the church, then we might as well give up now.Scotthttps://www.blogger.com/profile/11802299645534988086noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-52646823223075937522009-11-22T18:35:15.322-05:002009-11-22T18:35:15.322-05:00It seems to me that you could format this copy int...It seems to me that you could format this copy into a table, five rows by five columns, and create a lovely game of "Buzzword Bingo." I'm not sure who is being invited and what they are being invited to do. Notice that these items are statements, not invitations. It's a manifesto of theological abstractions.<br /><br />Where is the poetry here? Where is the invitation? Where is the music?Mary-Cauliflowerhttps://www.blogger.com/profile/17023407956584118667noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-20227741805646375422009-11-22T10:45:59.977-05:002009-11-22T10:45:59.977-05:00While I rejoice in our trying to get the message o...While I rejoice in our trying to get the message of our welcome out there, I agree with the critiques. Fewer words, more graphics. We want to catch the eye and fire the imagination. We could do so much better.Paulhttps://www.blogger.com/profile/06090720645937634051noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-79069345825819352402009-11-22T07:45:02.324-05:002009-11-22T07:45:02.324-05:00The ad is way too verbose. Don't TELL me abou...The ad is way too verbose. Don't TELL me about the Episcopal Church welcoming me. I'm from Missouri. SHOW ME!<br /><br />I don't think making it differently verbose is going to help. People respond viscerally to imagery in a way that they almost never do to text (something Protestants and evangelicals have learned the hard way, and that Catholics and Eastern Orthodox have always known).<br /><br />If you want people to know about the Episcopal Church, then you have to show it to them.Counterlighthttps://www.blogger.com/profile/14345956180434795401noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-23946720077068673812009-11-22T06:55:25.771-05:002009-11-22T06:55:25.771-05:00My take away on this is that the words were design...My take away on this is that the words were designed to give the least offense to those who accuse TEC of being ungodly and heretical, hence the repeated emphasis on celibacy, monogamy, repentance, marriage, etc. <br /><br />If the purpose was to draw in the unchurched (as do the competing ads you share) it is a massive fail. It deviates little from the standards "these are the hurdles you must cross before you dare approach our holy place" and has little in the way of "Welcome!" <br /><br />As a proudly liberal member with one foot out the door already due to being trapped in an all-conservative all the time diocese it did nothing to make we feel that I should stay let alone invite others to come see what it's all about. <br /><br />Better luck next time. (I like the other ads far more!)Priscillanoreply@blogger.comtag:blogger.com,1999:blog-10326675.post-20051308474134787092009-11-22T02:11:57.441-05:002009-11-22T02:11:57.441-05:00Quibbles with the text strike me as beside the poi...Quibbles with the text strike me as beside the point. This is an ad, not a doctoral thesis. When I think of quality print advertisements, I think of ads for Apple, the original VW bug, Absolut Vodka and perhaps a handful of others which have become icons of graphic excellence. While I don't really expect the folks at 815 to rise to this standard, a few words of advice come to mind:<br /><br />Don't be afraid of white space.<br /><br />Any text should be short and memorable.<br /><br />One ad should leave the reader with a single message. No more. <br /><br />This is a visual medium. Treat it accordingly.<br /><br />If this is the best that 815 can do, then I can identify some additional opportunities for cutting costs. Let's run an open internet competition. The winner is whatever succeeds in going viral. Until we can achieve that, it isn't good enough.Paulhttps://www.blogger.com/profile/02410143259690873128noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-29931242223176904602009-11-22T00:37:09.467-05:002009-11-22T00:37:09.467-05:00I'm afraid this kind of blah, blah, blah isn&#...I'm afraid this kind of blah, blah, blah isn't going to attract many folks. The acronym KISS would seem to apply here!Harry Allagreehttps://www.blogger.com/profile/00602579654460463057noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-64202015402300060132009-11-22T00:36:06.159-05:002009-11-22T00:36:06.159-05:00I'm afraid this kind of blah, blah, blah isn&#...I'm afraid this kind of blah, blah, blah isn't going to attract many folks. The acronym KISS would seem to apply here!Harry Allagreehttps://www.blogger.com/profile/00602579654460463057noreply@blogger.comtag:blogger.com,1999:blog-10326675.post-84823767316528126172009-11-21T23:05:41.840-05:002009-11-21T23:05:41.840-05:00Fr. Mark,
I had almost the same exact quibbles wi...Fr. Mark,<br /><br />I had almost the same exact quibbles with the text as you-- and I am from the traditionalist/"orthodox" end of the Episcopal Church. I guess that even if our BCP praying doesn't shape our believing to the same end it should shape our prose (and copy).<br /><br />God bless your editing.<br /><br />Fr. BillAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-10326675.post-40021708646529167912009-11-21T23:00:11.785-05:002009-11-21T23:00:11.785-05:00I guess that all of the really creative types were...I guess that all of the really creative types were the ones who were laid off in the money crunch. This is kind of horrible. No one left to write decent copy.Brother Davidhttps://www.blogger.com/profile/06333089314994730330noreply@blogger.com